
When Should You Choose Custom Ecommerce Over Shopify or WooCommerce?
When Shopify or WooCommerce is enough, when to extend them, and when complex pricing, workflow or integration rules justify a custom ecommerce platform.
Wix Studio sites extended with custom Velo code - business logic, data collections, and integrations the platform's defaults do not cover.
Wix and Velo suit teams who want to edit their own content without a developer in the loop. We build the site and the custom functionality Velo allows, and we will tell you when a requirement has outgrown the platform. We work across five commerce platforms, which is what lets us say plainly where Wix excels and where a custom build becomes the smarter long-term call.
Specialized domain expertise for Wix - and when Velo hits its ceiling, our custom software team is ready to take over. Wix sits alongside four other platforms in our commerce engineering practice.
Immersive, animation-rich experiences for agencies, photographers, and high-end creative studios, shaped by our UI/UX design team from wireframe to launch.
Conversion-optimized landing pages with integrated booking systems, dynamic pricing, and CRM connections.
Stunning storefronts that blend brand storytelling with frictionless checkouts, built with the same craft as our web development projects for boutique brands.
Why teams choose our Wix expertise
Leverage the visual editor to drastically reduce time-to-market without sacrificing design quality.
Forget about server updates or plugin conflicts. Wix handles the hosting, security, and core updates automatically.
When out-of-the-box features aren't enough, we use Velo to code fully custom interactive applications.
Full control over layout, motion, and interaction, built natively in the browser instead of constrained by a purchased theme.
Built-in marketing tools, email campaigns, automations, and analytics all from a single dashboard.
Benefit from Wix's enterprise-grade infrastructure, SSL, and DDOS protection natively applied to your site.
How the work actually runs, from first conversation through to what happens after launch.
In-depth discovery to understand your brand identity, audience, and functional requirements.
Comprehensive user journeys and technical architecture planning for Velo data collections.
Iterative aesthetic design using Wix Studio and robust JavaScript coding for custom functionality.
Rigorous cross-browser testing across all breakpoints and functionality testing for custom code.
Seamless domain connection, SEO preservation, and controlled rollout to production.
Ongoing maintenance, analytics reporting, and continuous feature evolution.
Connecting your Wix site with the tools your business already uses
Deep technical analysis, architectural case studies, and strategic perspectives from our senior development teams.

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